4.4 Knowledge, Information and Data

The module looks at material covered in module one in the context of the organisation. It is split into a number of sections by the board and the notes follow thier structure. Additional items of research are provided to give background information from other sources such as books and related Internet sites.

Syllabus Content:

4.4 Knowledge, Information and Data

4.4.1 Information

• Understand management information needs; the concept of relevance and methods of interpretation.
• Understand that information has many characteristics and can be classified in many ways. Examples include:
  • Source - internal, external, primary, secondary
  • Nature - quantitative, qualitative, formal, informal
  • Level - strategic, tactical, operational
  • Time - historical, current, future
  • Frequency - real-time, hourly, daily, monthly.
  • Use - planning, control, decision
  • Form - written, visual, aural, sensory
  • Type - detailed, aggregated, sampled
• Discuss the value of information in aiding the decision making process.
• Understand the difference between internal and external information requirements.
• Describe the characteristics of good information and delivery; relevant, accurate, complete, user confidence, to right person, at right time, in right detail, via correct channel of communication, understandable.
• Describe the advantages and characteristics of good information within an applications context.

4.4.2 Effective Presentation

• Understand the effect hat the method and style of presentation has upon the message - design in relation to the audience.

4.4.3 Data (see also As level module 1.1))

• Understand that data may require translation or transcription prior to entry into the system. This can affect the accuracy of the data.
• Discuss the impact of quantity and quality of data on the method of data capture and the control mechanisms required to manage the data capture.

Module Content:

1. Information
2. Effective Presentation
3. Data
4. Questions

Additional Information:

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