User Support
As software packages become more complex there is an increasing need to
provide some form of support for all levels of user support. The type and level
of support offered may well be one of the criteria used to evaluate the
suitability of a software package before purchase. A good level of support will
give credibility to a package but the costs of providing the support will have
to be passed onto the customer either by including it in the cost of the
package or by charging a registration or annual fee to the end-user.
Software houses provide support in a variety of ways. The most common is
by use of telephone support. Often a package will come with a fixed term (e.g.
90 days) of free support. This is usually measured from the date of the first
call. The support line will usually register the customer for support when the
first call is made, noting the package serial number and the customer details
and usually assigning the customer an ID number to use for future calls.
After the period of free support the customer will be charged for
extended support, either by paying an annual fee or perhaps with a 'one off'
registration fee. Some companies provide support using 0891 numbers so that the
customer pays only for the help received. If a software house is confident that
the package can be easily learned then they may offer lifetime free support.
The end user will still have to register for this support to ensure that the
company does not have the overhead of providing free support to pirate
copies.
Many packages provide on-screen help. This is particularly useful if it
has a context sensitive feature that allows the user to rapidly access help
appropriate to the current task. In addition there is an increasing use of
interactive on-screen tutorials to teach the user about the package and the
provision of wizards to automate and simplify common or complex tasks.
In critical applications it may be desirable to have on-site support
provided. This would be particularly true when the software provided had been
specially commissioned by the customer. The cost of such support is obviously
high.
Software houses will often provide support including upgrades and
'fixes' via bulletin boards. Users can also obtain alternative support by way
of user groups on the Internet and by buying specialist books (e.g. The Dummies
Guide to....) or reading articles in specialist magazines.
Informal support is often provided within an organisation by one or more
'experts' who may be familiar with a package either because of long term
experience of using it or because they have well developed IT skills through
interest or training.
Often the first level of support will be provided by the documentation
that is provided with the package. A complex package will normally be
accompanied by one or more possibly large books. This can be daunting for the
novice user who will have neither the time nor the expertise to read and
understand this amount of information. It is now customary to include a small
booklet which will get the new user started. This could include an installation
guide (which might be a separate booklet) and a simple introduction to using
the package and its features.
A separate full guide would be supplied for the expert user and,
depending on the complexity of the package, a technical reference manual might
be supplied for anyone needing to customise the package or make use of advanced
features. If the reference manual is unlikely to be widely used then it might
be available as an optional extra.
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